Essential Solutions Lifestyle Concierge Services offers virtual concierge and administrative assistant services, lifestyle experiences and support; and bespoke travel packages to discerning individuals and corporate companies all around the world through an extensive range of membership services.
RGC's task was to create a new logo, together with a new brand identity, which would provide a platform for Essential Solutions ‘Lifestyle Concierge Services’ to really stand out from their competitors right from the launch.
A new communications strategy was developed to bring the brand to life using beautiful, sophisticated, aspirational imagery and simple elegant typography. The new visual identity is distinctive, elegant, engaging and memorable. The new brand identity was applied to a wide range of print and digital applications including stationary, promotional materials, e-newsletters and website.